Beer Genie is a new website delivering a treasure trove of trivia (and fact) on the sociability of beer - together with a wide selection of free-to-use photography. Beer Genie takes a stroll around beer's role in British culture through many convivial occasions such as weddings, barbeques and picnics. It also highlights beer's history, production and cornucopia of styles. The website examines beer's Pandora's Box of natural ingredients and what each contributes to a beer's colour and flavour. It confronts the myth of the beer belly (beer has zero fat and cholestrol) and gives handy tips on matching beers with food in the home or in the growing number of top resturants.